The Paw Patrol litter is gonna need a scientist dogs. Maybe a poodle — they’re smart.
Colossal Biosciences, a de-extinction company trying to bring back the Woolly Mammoth, has enlisted the beloved pups in its efforts to save endangered species. Paramount, Spin Master and Colossal have teamed to “teach children that real animals don’t always have the Paw Patrol to rescue them. The group playing God even got Godzilla: King of the Monsters writer/director Michael Dougherty — and the dude who voices firedog Marshall (Carter Young) — to put together a call-to-action video for the little tablet-wielders.
The campaign teaches the kiddos that mayors in purple tails and top hats are not always the big bads to the animal kingdom. Usually it’s disease; often it’s us.
“The next generation of protectors, that’s us. Together, we can become a real-life Paw Patrol for our planet,” the campaign tells them.
Yes, it’s a real Mission PAW situation. Watch the video:
Thus far, Colossal has de-extincted Red Wolves, the most endangered species of wolf with only 14 left in the wild — the company used the same tech that was deployed to bring back Dire Wolves. The nerds at Colossal have also used “AI-enabled bioacoustic sensors” to decode their howls, the company says.
Colossal is very tech-forward, and is presently “working with indigenous tribes and other partners on more than 25 AI & biotechnology-enabled conservation projects” aimed at saving rhinos and amphibians as well.
If this all sounds familiar, well, it’s basically the plot of Jurassic Park. And Paw Patrol: The Dino Movie is… also basically the plot of Jurassic Park — just, you know, for preschoolers.
“After their ship gets caught in a mysterious storm, the Paw Patrol pups crash land on an uncharted tropical island filled with dinosaurs. They meet Rex, a pup who has been stranded on the island for years and has become an expert in all things dino-related,” the Dino Movie logline reads. “When the Paw Patrol’s archrival, Mayor Humdinger, begins recklessly mining in hopes of exploiting the island for its natural resources, he inadvertently causes a huge, dormant volcano to erupt.”
The pups are soon “thrown into a series of high-stakes, dino-sized rescues bigger than anything they’ve done before,” it continues, “as they must stop Humdinger before everything on the island goes extinct.
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