Suno is pulling an advertisement featuring Mary J. Blige appearing to co-sign the controversial AI music platform, as Blige herself never approved the advertisement in the first place.
In the ad, Blige is seen in a studio with a music producer who seems to be using Suno to produce a song akin to her own discography. In the video, the producer walks Blige through the process, and she makes a few creative suggestions for the song, though it’s difficult to make out what exactly Blige was discussing.
In a statement given to The Hollywood Reporter, a representative for Suno said the company had coordinated with someone who inaccurately told Suno they officially represented Blige.
“Ms. Blige is an icon who we all deeply admire. Ever since she broke onto the scene with What’s the 411, No More Drama, The Breakthrough, Growing Pains, etc., she hasn’t stopped innovating. That’s why we wanted to work with her,” the Suno rep said. “We entered into a business deal with someone who presented themselves as Ms. Blige’s official representative. As soon as we learned this was not the case, and that Ms. Blige was uncomfortable, we terminated the advertising campaign.”
Blige’s reps declined to comment further on the matter.
At press time, it’s unclear how this actually happened, though whatever the case, given Suno’s statement it seems there was certainly some sort of miscommunication with Blige on the nature of the deal and the video.
The controversy is just the latest for Suno, which faces numerous lawsuits from across the music industry. Music companies including Universal Music Group, Sony Music Group and Round Hill are all suing Suno on allegations of mass copyright infringement, while country star Jason Isbell filed a class action of his own this week as well. Still, the company has made deals as well, carving out partnerships with Warner Music Group and BMG.
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