Schmigadoon!, Ragtime and Giant have seen the biggest immediate Tonys bump, with Schmigadoon!, the best musical winner, up close to $180,000 to reach $1.1 million last week.
This marks the highest gross yet for the musical, which also jumped up to 96 percent capacity, from 88 percent, and increased its average ticket price $10 to $127. Ragtime, winner of the best musical revival Tony at the June 7 ceremony, jumped up $130,000 from the prior week, with grosses hitting $1.4 million.
Giant, which saw its star John Lithgow take home a trophy, saw its grosses increase close to $300,000 from the prior week, to reach close to $1.4 million, its highest gross yet. The play, which is ending its run June 28, also increased the number of performances to eight last week from seven the prior week. The Rocky Horror Show, which did not take home any trophies at the Tonys, but did perform, saw an $80,000 increase to $1 million.
Chess also saw a big jump ahead of its final performance June 21, with the box office increasing close to $280,000 to reach $1.36 million and capacity jump up to close to 97 percent from 87 percent.
But the biggest increase of the week belongs to long-runner The Book of Mormon, which broke the house record at the Eugene O’Neill Theatre last week during its 15th anniversary celebration (and, helpfully, after a fire at the theater). The musical brought in $2.24 million for eight performances last week, $1.5 million above the prior week, as members of the original cast, including Josh Gad and Andrew Rannells and creators Trey Parker, Matt Stone and Robert Lopez, made appearances in numbers from the show. The average ticket price also jumped up, increasing to $264.93 from $98.63 the week before, and the show was also the highest grossing in the industry.
Celebrity Autobiography, which has been reporting low attendance and an average ticket price below $40 for the entirety of its run, announced it will play its final performance at the Shubert Theatre on June 21. Last week, the show, which features a rotating cast reading from autobiographies, brought in just over $81,000 with an average ticket price of $33.85.
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